Leading from the inside out

When we are leading, we barely notice. Life feels on point, directed, purposeful, and joyful, even if some of it may be complicated or difficult, or even sad. Other times, leading can feel daunting. Every turn has potential pitfalls, every corner seems entrenched. Our private or professional spheres can become a place of perpetual doubt, potential mis-steps, joylessness, or stagnation. And on top, we scold ourselves for feeling this way because ‘objectively there is nothing serious’ to complain about, because everything is ‘fine’.

Women often try to ‘fix’ their way out of this. They accept responsibility for their self-development and tend to do a lot of, sometimes relentless, self-improvement work. They work on their appearance, read books, listen to podcasts, go on trainings, institute ‘me time’. And it all helps, but nothing sticks long term.

Human life is messy and complicated, and leadership stands right in the middle of the chaos. Leadership in any context, may it be in our relationship with others, with ourselves, or the circumstances, means coming to a decision about what matters, what’s needed, or what is best for the specific situation, others, or ourselves in the face of many competing opinions; and then act accordingly. It comes with the territory of possibly being wrong. Acting upon our decision makes us visible and exposed, and means we take up space and make demands. All of which feels particularly risky for women. The word ‘female leadership’ says it all, doesn’t it? It’s directly pivoted against male leadership, which was the prevailing norm. To this day, the hang-ups of this gender dynamic play out every day in countless ways: some big and obvious and others small and insidious.


So how do we evolve into our own unique leadership in a way that feels organic and congruent to us? And how do we take our environment into account without contorting ourselves?

I believe that leadership in any area of life comes deeply from within. It hinges on the very root of our self-understanding, our self-worth, and on our trust that we are strong and capable. It lets us create our own path, from the inside out, rather than choosing between what the world has on offer.


What may sound like an elusive concept manifests itself very concretely in the way we think about ourselves and others. In the way we carry our bodies, the way we communicate, the decisions we make, and the confidence we project. But also, in the courage we muster in interaction with the wider world, the way we deliver and receive criticism, deal with set-backs, or handle mistakes. It directly impacts our sense of joy, and our motivation.

I offer deeply transformative coaching that develops leadership capacity through the framework of Emotional Intelligence, namely self-awareness, self-regulation, empathy, motivation, and social skills, to highly motivated clients. While my coaching is anchored in going deep into what is present in the now, it is future focussed and solution based.

One-on-one coaching, online or offline

If you want truly in-depth and specific coaching to (re-)discover your uniqueness, courage, trust, and clarity in leading your life.  

Online group coaching

If you prefer the community of like-minded women, and find a truly supportive community that is on the same discovery path as you, please visit apluscoaches.com for a tailored women-specific leadership programme called off-the-fence.

By coaching through the framework of Emotional Intelligence you will feel liberated and invigorated in your newfound sense of clarity, trust, certainty, courage, and confidence. Former coachees have highlighted:

Clarity on

  • Which of my values are important in different circumstances
  • What purpose do I have
  • What are my intentions
  • What are old patterns of thought and behaviour
  • How to manage tensions between my self and my environment

Trust & certainty in

  • My sense of self-worth
  • Creating my own path
  • Communicating views and expectations and getting people on board
  • Taking up space and being seen
  • Dealing with feedback and criticism

Courage & Confidence to

  • Lead boldly from within
  • Formulate and revise plans and actions as needed
  • Adapt to changes through increased flexibility
  • Be resilient in the face of set-backs or mistakes
  • Put judgements and criticism into perspective